The communities of Central NSW are making a heartfelt call for anyone put off by the recent floods to ‘Come Out, We’re Open,’ in a campaign encouraging locals and holidaymakers to return and enjoy the region at its greenest.
While some parts of Central NSW have been impacted by flooding, many were not, and most accommodation and businesses across the region are open and ready to welcome people.
Central NSW Joint Organisation today launched the ‘Come Out, We’re Open’ campaign to encourage people to wrap their arms around local businesses needing the support of visitors this December and January. It includes digital, social media and public relations.
“We’re inviting people to come and do their Christmas shopping and take a short break in one of the most beautiful country destinations in Australia,” said Jenny Bennett, Executive Officer of Central NSW Joint Organisation.
This is about helping each other and shopping locally, Aussies have always been great at supporting those in need.
One business impacted by the floods is Molong Stores, a retail shop on the main street of Molong, which has just re-opened. Owner Robert Carroll said, “Every little bit helps right now, just buying a coffee puts money in the back pocket of someone that needs it. We are hurt, exhausted and ready to welcome shoppers.”
‘Come Out, We’re Open’ encourages people to not cancel or hesitate. Come to Central NSW to enjoy the lush scenery, food and wine, boutique stores, cooling rivers and pick your own from orchards.
“The last few months have been hard for a number of businesses as some travellers have presumed that we’re not open for business, but that couldn’t be more wrong.” said Jenny Bennett.
Across social media people are being encouraged to share stories positive stories of support at #unearthcentralnsw. Central NSW Joint Organisation is working with its 10 local government councils to encourage people to visit – locals, visitors and those staying with friends and family.
Central NSW includes Oberon, Bathurst, Orange, Blayney, Cabonne, Cowra, Grenfell, Forbes, Lachlan and Parkes.
It’s important if you are travelling to plan ahead and only drive to the conditions as extensive repairs are being carried out to bring some roads back up to standard.